Visual Identity
I designed the logo and developed a color palette that drew inspiration from Japanese culture, historic landmarks, and calligraphy.
Moodboard
![](https://cdn.myportfolio.com/f4efa58d4eee57544b0ca58abe2684f3/a820af52-a2b4-4cfe-a429-0cc70e829388_rw_3840.jpg?h=b0a2aa77875d724902d228f1265669cf)
![](https://cdn.myportfolio.com/f4efa58d4eee57544b0ca58abe2684f3/a2c3961b-fce0-42e0-9b7f-a30da595b76f_rw_3840.jpg?h=12dc494628c73c947f129873e1cb7b48)
![](https://cdn.myportfolio.com/f4efa58d4eee57544b0ca58abe2684f3/19d6645d-b480-4d8d-b939-fd5b0a5c27b3_rw_3840.jpg?h=00a98ffde5ccc6af2b50316da1d6dff3)
![](https://cdn.myportfolio.com/f4efa58d4eee57544b0ca58abe2684f3/4144a09e-3c52-4527-936f-fa2c6ac4775c_rw_3840.jpg?h=7545ec75a2f60ae7b0c55281d5e02350)
![](https://cdn.myportfolio.com/f4efa58d4eee57544b0ca58abe2684f3/5ac89b8d-6e0a-453d-a41a-543a8016bc34_rw_1920.jpg?h=66c1d1f9211f9c34c88719c4b7f18b83)
![](https://cdn.myportfolio.com/f4efa58d4eee57544b0ca58abe2684f3/a8b8711f-8ca3-4239-94a3-6231ea3cae84_rw_3840.jpg?h=9c7276895ff1013589fd84af442f2c15)
![](https://cdn.myportfolio.com/f4efa58d4eee57544b0ca58abe2684f3/34fbc3be-3350-4d1e-9e87-e0a1fdeef32b_rw_3840.jpg?h=c2b998562e8f352fb46d8a71e833632b)
![](https://cdn.myportfolio.com/f4efa58d4eee57544b0ca58abe2684f3/b0962ecb-e309-487b-8df2-b06d72c6b73e_rw_3840.jpg?h=c2225b96e4c0b570031c6998d7fe67d1)
Logo and Color Palette
![](https://cdn.myportfolio.com/f4efa58d4eee57544b0ca58abe2684f3/b37cc5df-4990-46d6-b46f-0012b77494ae_rw_1920.png?h=00e808f1c8d489c4acd9a968bdb32146)
![](https://cdn.myportfolio.com/f4efa58d4eee57544b0ca58abe2684f3/93ea0045-8092-42dc-a3e7-8d8cc106d42c_rw_1920.png?h=5b233e3d51a123eb8a4ffe51a5eca026)
Website, UI/UX Design
![](https://cdn.myportfolio.com/f4efa58d4eee57544b0ca58abe2684f3/8a657466-7f2d-4b7c-b8da-b41a68fa5669_rw_1920.png?h=ed1944e9f9eec5bdad8ed2e032a84462)
![](https://cdn.myportfolio.com/f4efa58d4eee57544b0ca58abe2684f3/79768f81-4251-4710-b023-1391d1165039_rw_1920.jpg?h=d12ab2e18a6ce78fddbbeda9be886ba3)
![](https://cdn.myportfolio.com/f4efa58d4eee57544b0ca58abe2684f3/a6bba2bb-8c23-4cad-8a73-346a6125739d_rw_1920.jpg?h=c9869cae5844ac54fceffa4a36cb4f33)
![](https://cdn.myportfolio.com/f4efa58d4eee57544b0ca58abe2684f3/83d0eaff-fb2d-40ba-863b-be457e5b131b_rw_3840.jpg?h=17d5bd8f04603f0e364ea4723968ad36)
Art Direction and Design Arina Anoschenko
Food Photography Abhishek Limbu, Charles Deluvio, Charles Koh, Valeria Boltneva
Tools Adobe XD, Balsamiq, Illustrator, Photoshop